From The Earth
Cannabis Retail
Role: Graphic Design, Packaging Design, Creative Direction
From The Earth is a multi-state cannabis retail operator with locations in California, Michigan & Missouri.
Working in house as Creative Director I developed new campaigns, serviced all marketing and corporate design needs while overseeing the overall quality of design produced by the creative team. By establishing the brand identity and visual language its enabled FTE locations operating in neighboring states to achieve visual consistency in our messaging to consumers and retail experience.