Shift
New Brand / Product Launch
Role: Graphic Design, Web Design, Packaging Design, Creative Direction
Operating in both California and Michigan markets, Shift offers an affordable range of cannabis products from infused gummies to vape cartridges and flower.
The branding pulls graphic elements drawn from the computer keyboard hence the "Shift" and represents the idea that we all need a shift button in life.
Shifting into you and resonating with the moments as your higher self within.
